What Affects Wallpaper Prices? A Complete Guide by Adawall

If you're searching "Why does wallpaper cost so much?" or "What is the average cost of wallpaper per roll?"—you're not alone. Wallpaper pricing can be confusing at first, with huge variations in cost between different types, designs, and brands.
At Adawall, we believe in transparency, education, and helping you choose the right wallpaper—not just the cheapest one. This guide will walk you through all the key factors that determine wallpaper prices, so you can shop smarter and design better.
1. Material Quality Matters
Wallpaper comes in many materials, and each affects the price significantly:
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Vinyl Wallpaper: Most common, durable, and great for high-traffic or humid areas. Mid-range pricing.
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Non-Woven Wallpaper: Tear-resistant, breathable, and easier to install and remove. Usually mid to high-range.
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Textile/Grasscloth: Luxury, natural-look wallpapers with premium pricing.
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Fabric-Backed Vinyl: Strong, commercial-grade options with a professional finish.
🔍 At Adawall, we specialize in high-performance non-woven and vinyl wallpapers, blending durability with elegant textures.
2. Design Complexity = Price Variation
Simple patterns cost less to produce, while intricate, layered designs require more time and technology:
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Basic Patterns: Minimal designs like stripes or solids are cost-effective.
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3D Textures & Metallics: Require advanced printing and embossing—higher cost.
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Murals or Custom Prints: Unique and artistic; usually priced per square foot.
✨ Adawall’s exclusive designs feature embossed textures, deep tones, and modern finishes for an elevated aesthetic at a competitive price.
3. Printing Technology Used
Production methods impact both the final look and the price:
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Gravure & Flexographic Printing: Used for mass production and low cost.
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Digital Printing: Offers high-resolution detail, used for murals and modern prints.
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Screen Printing: Adds texture but increases cost.
🖨️ Adawall uses cutting-edge digital printing and high-pressure embossing to deliver vivid colors and tactile surfaces.
4. Roll Size & Coverage
Wallpaper is priced per roll, but not all rolls offer the same value.
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Standard US Roll: ~60 sq ft
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Double Roll: ~120 sq ft, more efficient and cost-effective
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Adawall Rolls: Typically larger, covering up to 175 sq ft, which means fewer seams and easier installation.
📏 Always compare price per square foot, not per roll.
5. Durability, Cleanability & Longevity
Premium wallpapers are treated for stain resistance, washability, and colorfastness. These treatments raise the price but reduce long-term costs.
✅ At Adawall, our wallpapers are:
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Washable or scrubbable
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Moisture and fade resistant
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Designed for longevity and low maintenance
6. Eco-Friendly & Safety Certifications
Eco-conscious wallpapers may cost more but offer long-term health and sustainability benefits:
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Low-VOC or VOC-Free
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PVC-Free
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Anti-Mold and Mildew Resistant
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Fire-Rated Options
🌿 All Adawall wallpapers are manufactured with water-based inks and eco-safe coatings—safe for nurseries, hospitals, and homes.
7. Brand Prestige and Design Exclusivity
Brand identity can influence pricing. At Adawall, we invest in:
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Exclusive in-house design teams
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International trend research
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High-end production technology
📌 Unlike mass-produced wallpaper, Adawall offers unique collections tailored to global interior trends—not just factory templates.
8. Installation and Hidden Costs
Remember, wallpaper pricing includes more than just the roll:
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DIY: Peel-and-stick or easy-hang wallpapers are more budget-friendly.
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Professional Installation: Often $2–$8 per sq ft depending on the design and surface condition.
🛠️ Adawall provides installation guidance, measurement support, and customized orders—saving time and costly mistakes.
Why Choose Adawall?
We combine quality, design, and price transparency. Our collections are engineered for beauty, performance, and global appeal. Whether you’re updating a living room or outfitting a hotel, Adawall wallpapers elevate every space with modern elegance and long-lasting results.
🖱️ Explore the full collection at adawalls.com